About

About Buna Street Collective

Founded to help ambitious businesses, leaders, and organisations grow with greater clarity, stronger strategy, and a more equitable approach to success.

Meet the Founder

Elizabeth Anyaegbuna

Founder & Lead Strategist

Elizabeth Anyaegbuna is an award-winning commercial leader, strategist, founder, and speaker with more than 20 years of experience across media, advertising, business growth, and equitable leadership.

She has led major commercial strategies at organisations including Sky Media and Viacom, built successful ventures, and created frameworks that have shaped industry conversations around allyship, growth, and representation.

Her work is grounded in one core belief: businesses and organisations should not have to choose between commercial success and equitable progress.

Recognition includes:

Campaign Media 40 over 40 2024IPA iLIST 2024MEFA Changemaker Award 2024UN Women Delegate 2023

How We Work

Our approach

We work closely with clients to understand their current position, goals, and barriers — then develop focused, practical support.

01

Strategic, not generic

We develop focused plans grounded in your specific context — not off-the-shelf frameworks applied regardless of fit.

02

Collaborative, not performative

We work alongside you, combining your knowledge of your business with our commercial and strategic expertise.

03

Commercially grounded, not abstract

Every recommendation connects back to measurable commercial outcomes. Strategy without accountability is just advice.

04

Tailored, not one-size-fits-all

We take time to understand where you are, where you want to go, and what is getting in the way — before proposing any approach.

Our Mission

What we stand for

We exist to help businesses and organisations grow in ways that are both effective and fair.

That means helping leaders make better decisions, build stronger foundations, create more inclusive environments, and unlock opportunities that might otherwise remain out of reach.

We are especially passionate about supporting ambitious founders, underrepresented businesses, and organisations that want to create meaningful change alongside measurable growth.